Fair Trade is about establishing a system that allows a consumer to buy a product and the farmer who gets a fair price for it. Since coffee is of exceptional importance to the livelihoods of millions of people it is important that the Fair Trade system works to benefit all. Fair Trade coffee is grown by more than 200 certified coffee producers in countries such as: Peru, Nicaragua, Indonesia, Guatemala and Colombia.
Fair Trade is an international system of doing business that provides improved buying and selling conditions for farmers and workers in developing countries. The Fair Trade system provides monitoring, auditing and certification to businesses involved to ensure the integrity of the trading process.
Coffee is one of the largest industries in the world. Yet it is sad to say that the profits of this industry have not made it to the grass roots level, to the farmers and workers that labour long and hard to provide the world with this most desired commodity.
Communities participating in the Fair Trade system have been able to begin to provide their communities with sanitary services, potable water, basic furniture etc.
TransFair Canada works under the umbrella of the Fairtrade Labelling Organizations International (FLO) and offers “a minimum floor price and a social premium, ensuring that costs of production are covered and that communities can invest in important social and economic initiatives”. (TransFair Canada)
Look for this TransFair Canada logo to ensure the coffee you buy has been traded fairly and promotes social responsibility.